TA Strategy Labs: Measuring ROI from AI Tools

Deploying AI is only the first step. Sustained adoption — and executive confidence — depend on your ability to demonstrate measurable impact.
Part 2 of this two-part Strategy Lab series is designed for Heads of TA Operations who are responsible for proving AI’s business value. Building on the prioritization work from Part 1, this session shifts from where to invest to how to measure and communicate results.

In this interactive working session, you will define what ROI truly means in a real-world TA environment. Through facilitated exercises, peer discussion, and practical frameworks, you’ll examine how to quantify time and cost savings, select meaningful performance metrics, and avoid common pitfalls in AI ROI analysis.

You’ll leave not just with theory, but with tangible tools to bring back to your organization.

You’ll walk away with:

• A clear framework for defining AI ROI within TA
• Practical approaches to measuring efficiency and cost impact
• Guidance on selecting metrics that resonate with executive stakeholders
• A dedicated ROI calculator to support ongoing measurement

This is a working session built for leaders accountable for turning AI experimentation into sustained, measurable business outcomes.